September 8, 2011 by wcobserver
By Steve Winkler
WEST FORK – What began as a tweet from local roller derby group resulted in a $1,000 donation to West Fork Middle School. The gift was presented to West Fork Middle School Principal Becky Ramsey at a surprise assembly Friday afternoon by “Click the Dog” and Brooke Cockran from Windsream Corp.
The company is promoting a “SchoolsWIN” campaign to award $250,000 to public, private and charter schools within its residential service areas. The first step toward the big prize is a request via Twitter and facebook social networks for the $1,000 gift. One of those requests came from Lindi Edens who manages the twitter account for the Northwest Arkansas Roller Derby.
“I got a tweet from Windstream asking for recommendations about schools they should visit. I replied that they should visit West Fork, since so many of us have Windstream for our phone and internet service. They decided to pick West Fork and give the $1000. How exciting!” said Edens in an email message.
Middle School principal Becky Ramsey said she was “thrilled to recieve the gift, not just for the money but for the chance to be eligible for the larger prizes that encourge students to get involved in community service.” She said the money will go toward ongoing upgrades in the technology programs in the school.
According to information provided by the company “SchoolsWIN is designed to help schools supplement the loss of money and resources, for technology and technology upgrades, as a result of budget cuts,” according to Ron Proleika, vice president of marketing communications for Windstream.
The promotional campaign provides schools with several opportunities to earn money and is anchored by Windstream’s “Classroom Connections” program including a 16-week “Classroom Caravan” which visits schools in the company’s residential service areas from mid-August through mid-November.
Like all corporate donations, Windstreams $1000 gift will mean a lot to the school; middle schoolers were excited seeing “Click the Dog” and getting out of class early on Friday afternoon.